Question # 1 What are three benefits of Calculated Insights over Segmentation Operators? A. Calculated Insights are better suited for non-trivial calculations, such as calculating a Net Promoter Score as a percentageB. Calculated Insights results can be refreshed near real timeC. Calculated Insights are better suited for single row based operationD. Calculated Insights can query engagement data greater than 2 yearsE. Calculated Insights are better suited for complex queries over multiple objects
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A. Calculated Insights are better suited for non-trivial calculations, such as calculating a Net Promoter Score as a percentageD. Calculated Insights can query engagement data greater than 2 yearsE. Calculated Insights are better suited for complex queries over multiple objects
Question # 2 An organization is looking to use Data Cloud to unify data across 5 Salesforce orgs, 2
Marketing Cloud accounts, 6 Amazon S3 Buckets, and 4 Personalization datasets. As far
as connection limits are concerned, which platform is going to present a challenge? A. Amazon S3 BucketB. PersonalizationC. Marketing CloudD. Salesforce CRM
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C. Marketing Cloud
Answer Description Explanation: This platform is going to present a challenge in terms of connection limits for
Data Cloud. Data Cloud supports up to 3 Marketing Cloud connections per org, which
means that only 3 Marketing Cloud accounts can be connected as data sources or
activation targets. The other platforms have higher or no limits for connections.
Question # 3 A user needs permissions to access Data Cloud to create, manage, and publish segments.
However, the user should not be allowed to create reports or manage data sources. Which
permission set should an administrator assign? A. Customer Data Cloud for Marketing AdminB. Customer Data Cloud for Marketing SpecialistC. Customer Data Cloud for Marketing Data Aware SpecialistD. Customer Data Cloud for Marketing Manager
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B. Customer Data Cloud for Marketing Specialist
Answer Description Explanation: This permission set should be assigned to a user who needs permissions to
accessData Cloud to create, manage, and publish segments, but not to create reports or
manage data sources. This permission set allows the user to create and edit segments,
calculated insights, streaming insights, and activations, but not to access data streams,data
model, identity resolution, or reports.
Question # 4 Which data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights? A. TransactionB. IndividualC. Sales OrderD. Engagement
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A. Transaction
Answer Description Explanation: The transaction data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights. This category indicates that the data stream contains events that occur at a specific pointin time and have a duration.
Question # 5 Which three out-of-the-box connectors are available for Data Cloud? A. Marketing Cloud B. B2C CommerceC. Slack ConnectorD. Amazon S3 E. Amazon Redshift Connector
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A. Marketing Cloud B. B2C CommerceD. Amazon S3
Answer Description Explanation:
These three out-of-the-box connectors are available for Data Cloud. They allow you to ingest data from Marketing Cloud, B2C Commerce, or Amazon S3 into Data Cloud and map it to the Data Cloud data model. References: https://help.salesforce.com/s/articleView id=sf.c360_a_connectors.htm &type=5
Question # 6 When creating a segment on an individual, what is the result of usingtwo separate containers linked by an AND: At Least 1 of GoodsProduct.Color Is Equal To 'red' AND At Least 1 of GoodsProduct.PrimaryProductCategory Is Equal To shoes'? A. Individuals who purchased at least 1 of any red' product and also purchased at least 1pair of shoes'B. Individuals who purchased at least 1 'red shoes' as a single line item in a purchaseC. Individuals who purchased at least 1 'red shoes'. 1 of any red' item, or 1 of any 'shoes' item in a purchaseD. Individuals who made a purchase of atleast 1 of only 'red shoes' and nothing else
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A. Individuals who purchased at least 1 of any red' product and also purchased at least 1pair of shoes'
Answer Description Explanation: According to the Data Cloud documentation, when using two separate containers linked by an AND operator, the segment includes individuals who meet both conditions. In this case, the segment includes individuals who purchased at least one product with the color attribute equal to ‘red’, and also purchased at least one product with the primary product category attribute equal to ‘shoes’. The products do not have to be the same or in the same order line item.
Question # 7 Which three options can be used to build a filter in the Segmentation Canvas? A. Data Lake ObjectsB. Streaming InsightsC. Calculated InsightsD. Related AttributesE. Direct Attributes
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B. Streaming InsightsC. Calculated InsightsE. Direct Attributes
Answer Description
A window function is a unique requirement of a Streaming Insight query. It defines the time interval for the query to run on the streaming data and the frequency of the query execution.
References :
https://help.salesforce.com/s/articleView?id=sf.c360_a_streaming_insights.htm &type=5
Question # 8 Which two objects orfields are supported for ingestion using the Salesforce CRM connector? A. Custom Big ObjectsB. Standard Big ObjectsC. Standard ObjectsD. Custom Objects
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C. Standard ObjectsD. Custom Objects
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